SE Ranking
SE Ranking brings professional SEO capabilities within reach of every team. Track your visibility across traditional search and the new AI landscape—including Google AI Overviews, ChatGPT, and Perplexity—all while paying half of what you'd spend on enterprise tools. Finally, an SEO platform that doesn't force you to choose between features and affordability.
What is SE Ranking?
SE Ranking is a comprehensive SEO platform that has evolved from a budget-friendly rank tracker into an all-in-one SEO suite that now tackles Generative Engine Optimization (GEO). What sets it apart in 2025 is its pioneering approach to tracking visibility across multiple AI-powered search platforms.
The platform offers groundbreaking features like AI Mode Research, AI Results Tracker, and AI Rankings that let users audit and benchmark brand visibility inside Google AI Mode, AI Overviews, ChatGPT, Perplexity, and Gemini. While competitors like Semrush and Ahrefs have introduced AI tracking features, SE Ranking provides one of the most comprehensive multi-platform AI tracking suites in the market.
With over 1 million users worldwide, SE Ranking serves everyone from freelance SEOs to large agencies, providing professional-grade tools at mid-market prices. The platform's 18 billion keyword database and city-level tracking capabilities make it a serious contender in the SEO tools space.
SE Ranking Market Position & Data Points
Platform Scale
18 billion keyword database • 2.9 trillion backlink index • 1 million+ users worldwide • 120+ technical SEO checks
AI Mode Research Findings
July 2025 study: 10,000 queries analyzed • 12.6 average links per AI Mode answer • 9.2% URL consistency • 14-22% domain overlap with organic
Pricing Advantage
48-50% lower than Semrush/Ahrefs • $52-207/mo annual pricing range • 20% discount on annual billing • $50/mo Agency Pack add-on
Key Research Finding: AI Search Volatility
SE Ranking's July 2025 study of 10,000 queries revealed significant volatility in AI-generated search results:
- 91% URL change rate between identical AI Mode searches
- 9.2% URL consistency across sessions
- 12.6 average links per AI Mode answer
This data demonstrates why traditional rank tracking alone is insufficient for monitoring AI-powered search visibility.
AI-Powered SEO Best Value Leader
Our Rating
Tool Information
- Category: SEO & AI Tracking
- Starting Price: $52/month (annual)
- Free Trial: 14 Days
- Platform: Web-Based
- Best For: Agencies & SEO Teams
Our Verdict
SE Ranking offers the best quality-to-price ratio among major SEO platforms with comprehensive AI search tracking. Essential for teams wanting professional features at half the cost. Note: AI features currently US-only.
How SE Ranking Works
SE Ranking operates through an intuitive web-based dashboard that centralizes all your SEO activities. The platform is organized into workflow modules that cover every aspect of search optimization, from initial research to ongoing monitoring.
Core Modules: The platform includes rank tracking (desktop/mobile with city-level precision), keyword research powered by an 18 billion keyword database, comprehensive website audits with over 120 technical checks, backlink analysis with a 2.9 trillion link index, content optimization, and local SEO tools.
AI Search Features: The AI Mode Research shows which domains appear in Google's experimental AI Mode for any keyword. You can inspect full AI snippets and outbound citations, while the AI Results Tracker provides daily monitoring of your presence in AI Overviews, AI Mode, ChatGPT, Perplexity, and Gemini responses. Note: These features are currently available for U.S. search results only.
Integration & Reporting: SE Ranking integrates seamlessly with Google Analytics, Search Console, and Looker Studio. The white-label reporting features and API access make it perfect for agencies managing multiple clients.
Key Features Deep Dive
AI Mode Research
Monitor which domains and URLs appear in Google's AI Mode results. Inspect full AI snippets and track outbound citations to understand AI visibility. (US only)
AI Results Tracker
Daily tracking of AI Overviews, AI Mode, ChatGPT, Perplexity, and Gemini citations. Shows brand presence, link positions, and volatility trends in AI-generated answers. (US only)
Advanced Rank Tracking
Track rankings at city-level precision across desktop and mobile. Monitor up to 5,000 keywords daily with historical data and competitor comparisons.
Keyword Research
Access 18 billion keywords with search volume, difficulty scores, and SERP analysis. Discover long-tail opportunities and content gaps.
Content Editor & AI Writer
Create SERP-driven content briefs and use GPT-4 powered writing assistance to optimize content for both traditional and AI search results.
Backlink Analytics
Comprehensive backlink checker with 2.9 trillion link index, monitoring alerts, competitor analysis, and toxic link detection.
Feature Comparison: SE Ranking vs Major Competitors
Data based on publicly available information as of August 2025. Prices shown are for annual billing.
| Feature/Metric | SE Ranking | Semrush | Ahrefs |
|---|---|---|---|
| Pricing (Comparable Tiers) | |||
| Mid-tier Plan (Annual) | Pro: $95.20/mo | Guru: $208.33/mo | Advanced: $333/mo |
| Daily Keywords (Mid-tier) | 2,000 | 1,500 | 5,000 |
| Database Size | |||
| Keyword Database | 18 billion | 26+ billion | Not disclosed |
| Backlink Index | 2.9 trillion | 43 trillion | Industry-leading |
| AI Search Features | |||
| AI Mode Tracking | ✓ Yes (US only) | ✗ No | ✗ No |
| AI Overviews Tracking | ✓ Yes (US only) | ✓ Yes (limited) | ✓ Yes (basic) |
| ChatGPT Visibility | ✓ Yes (US only) | ✗ No | ✗ No |
| Multi-AI Platform Tracking | ✓ 5 platforms | ◐ 1 platform | ◐ 1 platform |
| Agency Features | |||
| White-label Option | ✓ Yes ($50/mo add-on) | Business tier only | ✗ No |
| Additional User Cost | $0-5 (read-only) | $45/user | $20-50/user |
SE Ranking Pricing Plans
Essential
Billed annually (20% off)
- 500 keywords daily tracking
- AI Results Tracker included (US only)
- 1 user account
- 25K page site audit
- 5K backlink monitoring
Pro
Billed annually (20% off)
- 2,000 keywords daily tracking
- Looker Studio integration
- Share of Voice reports
- API access & 3 users
- 150K page site audit
Business
Billed annually (20% off)
- 5,000-15,000 keywords
- Unlimited historical data
- 10+ user accounts
- White-label reports
- 250K page site audit
Agency Pack Add-on
- ✓ White-label interface with custom domain
- ✓ 10 unlimited client seats (read-only)
- ✓ Lead generation widget
- ✓ Branded PDF reports
Pros & Cons
Pros
- ✓ Most comprehensive AI search tracking suite covering Google AI Mode, ChatGPT, Perplexity, and Gemini
- ✓ Best quality-to-price ratio - Pro plan at $95.20/mo (annual) vs Semrush Guru at $208.33/mo
- ✓ 18 billion keyword database with superior PPC insights vs Ahrefs' limited PPC data
- ✓ Flexible limits and affordable white-label options for agencies
- ✓ Fast feature rollouts and responsive customer support
- ✓ Comprehensive all-in-one platform with 120+ technical checks
Cons
- × AI tracking features are US-only as of August 2025 (global expansion planned)
- × Smaller backlink index (2.9T) compared to Semrush (43T) and Ahrefs
- × Interface can feel complex with multi-tier menus
- × Site audit crawling can be slower than competitors for large sites
Market Positioning Analysis
Cost Efficiency Leader: SE Ranking maintains a 48-50% price advantage over primary competitors while offering comparable core features and extensive AI tracking capabilities.
Innovation Focus: Among the first mainstream SEO platforms to introduce comprehensive AI search tracking across multiple AI platforms, with broader coverage than competitors who primarily focus on Google AI Overviews.
Target Market: Particularly suited for agencies and teams prioritizing cost efficiency and AI-era optimization capabilities over maximum database size.
Trade-offs: Smaller backlink index (2.9T vs competitors' 43T+) and US-only AI features may limit appeal for international enterprise users.
Best Use Cases for SE Ranking
Digital Marketing Agencies: The white-label features, generous user limits, and affordable pricing make SE Ranking perfect for agencies managing multiple client accounts. The AI tracking features provide a unique selling proposition, though agencies with international clients should note the US-only limitation.
Enterprise SEO Teams: Large organizations benefit from the platform's scalability, API access, and ability to track up to 15,000 keywords daily. The AI visibility tracking helps justify SEO investments in the age of zero-click searches.
Content Publishers: Media sites and bloggers use SE Ranking's AI Mode Research to understand how their content appears in AI-generated answers, helping them optimize for featured snippets and AI citations.
E-commerce Businesses: Online stores leverage the local SEO features and competitive analysis to dominate both traditional and AI-powered search results in their product categories.
SEO Consultants: Independent consultants appreciate the comprehensive toolset at an affordable price point, especially the ability to demonstrate AI search visibility to clients.
SE Ranking for Agencies: The Complete Package
Agency Pack Benefits
$50/mo (annual billing) adds white-label interface with custom domain, 10 unlimited client seats (read-only), lead generation widget, and branded PDF reports.
Unlimited Client Seats
Unlike competitors charging $20-50 per user, SE Ranking offers unlimited read-only seats with Agency Pack - perfect for client transparency.
Flexible Keyword Allocation
Distribute your keyword quota across unlimited projects. API access included in Pro+ plans for custom integrations and automated reporting.
Frequently Asked Questions
What makes SE Ranking unique in 2025?
SE Ranking offers one of the most comprehensive AI search tracking suites in the market, covering Google AI Mode, AI Overviews, ChatGPT, Perplexity, and Gemini. While competitors like Semrush and Ahrefs have introduced AI Overview tracking, SE Ranking's multi-platform approach provides broader visibility. Their July 2025 study revealed only 9.2% URL overlap between AI Mode sessions, demonstrating the volatility of AI search results.
Are SE Ranking's AI features available globally?
Important limitation: As of August 2025, SE Ranking's newest AI tracking features—including AI Mode Research, AI Results Tracker, and AI Rankings—are only available for U.S. search results. The company has indicated plans for global expansion, but no specific timeline has been announced. Traditional SEO features remain available worldwide.
How does SE Ranking compare to Semrush and Ahrefs?
SE Ranking offers the best quality-to-price ratio among major SEO platforms. Based on annual pricing comparisons:
- SE Ranking Pro: $95.20/mo (annual) with 2,000 daily keywords
- Semrush Guru: $208.33/mo (annual) with 1,500 daily keywords
- Ahrefs Advanced: $333/mo (annual) with 5,000 daily keywords
While Ahrefs has a larger backlink index and Semrush offers a broader marketing suite, SE Ranking provides more comprehensive AI search tracking capabilities at roughly half the cost.
Is the AI tracking worth the investment?
Based on SE Ranking's research showing Google AI Mode displays an average of 12.6 links per answer, understanding AI visibility has become increasingly important. Users report discovering instances where their content appears in AI-generated answers but not in traditional organic results, revealing optimization opportunities that would otherwise be missed. With AI searches growing rapidly, this tracking capability is becoming essential.
What are the main limitations of SE Ranking?
Key limitations to consider:
- Geographic restrictions: AI tracking features are U.S.-only as of August 2025
- Smaller databases: 2.9 trillion backlink index vs Semrush's 43 trillion
- Interface complexity: Multi-tier navigation can be challenging for new users
- Crawl speed: Site audit crawling can be slower than competitors for large sites
Who should choose SE Ranking over competitors?
SE Ranking is ideal for:
- Teams seeking the best quality-to-price ratio among major SEO platforms
- Agencies needing white-label features and cost-effective multi-client management
- Organizations focused on U.S. markets wanting comprehensive AI search visibility
- SEOs prioritizing multi-platform AI tracking over maximum database size
Consider alternatives if you need global AI tracking, the largest possible backlink database, or are already invested in Semrush/Ahrefs workflows.
Try SE Ranking Now
- ✓ 14-day free trial
- ✓ AI Mode tracking (US)
- ✓ ChatGPT visibility (US)
- ✓ No credit card required
Tool Specifications
- Category
- SEO & AI Tracking
- Platform
- Web-Based
- Free Trial
- 14 Days
- Starting Price
- $52/month (annual)
- AI Features
- US only (Aug 2025)
- Website
- seranking.com
Key Data Points
- 📊 18 billion keyword database
- 🔗 2.9 trillion backlink index
- 💰 48-50% cheaper than competitors
- 🤖 5 AI platforms tracked
🏆 Final Verdict
SE Ranking delivers the best quality-to-price ratio among major SEO platforms in 2025. By offering comprehensive SEO tools at 48-50% lower cost than Semrush and Ahrefs while providing the most extensive AI tracking suite covering Google AI Mode, AI Overviews, ChatGPT, Perplexity, and Gemini, it provides exceptional value for cost-conscious teams. The platform's limitations—smaller backlink index and US-only AI features—are outweighed by its affordability and comprehensive feature set, making it the smart choice for teams prioritizing ROI.
Ready to Track AI Search Visibility?
Get professional SEO features at the best price point in the market. SE Ranking's comprehensive AI tracking suite is currently available for U.S. search results.
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